What’s The Difference Between Social Listening & Social Monitoring?
Understanding your audiences’ sentiments, preferences, and pain points creates a space for you to tailor your communication.
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SPRD
- Jul 24
- 3 min
PR and ORM Strategies for Driving App Adoption on Threads
Public relations, in essence, is about shaping perception. For an app like Threads, this involves creating a narrative with potential users
SPRD
- Jun 21
- 3 min
Social Media & Employee Advocacy: A Powerful PR Duo
Social media platforms play an instrumental role in shaping public perception, making them indispensable tools for robust ORM strategies.
SPRD
- Jun 9
- 4 min
Trends or Testimonials: What’s Killing Influencer Marketing?
Is influencer marketing dying? Statistics say it’s still alive for marketers, but audiences claim that its effectiveness is not as strong.
SPRD
- Dec 28, 2022
- 3 min
PR Trends To Help You Soar Higher In 2023
What's in a trend? Trends are like additional boosters to your public relations campaigns. As PR pros, trends tell us what the hot topics...
SPRD
- Nov 17, 2022
- 2 min
Data & PR: A Power Couple
Public relations is stepping up the marketing ladder with the help of statistical insights. Read on to learn how to befriend data for PR.
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