Meet our team
DIRECTOR | DARK KNIGHT
Equipped with a Masters in Advertising and Communications from the Symbiosis Institute of Business Management (Pune), Asif started his career as part of the communications team at HDFC Limited. This is where his first set of learnings on PR came about. Post which, he worked in Product and Marketing roles at HSBC and in his last corporate stint, he managed the HNI Business [product and marketing] at Barclays Bank. With more than 16 years of work experience in Marketing, Brand Communications, Talent Management & Content, Asif is a 'foodie' and a fusion music lover. He is most likely to be found drooling over action figures and comic books.
SENIOR COMMUNICATIONS STRATEGIST | JERRY
Currently leading the team at SPRD, Ruchi comes from a diverse media background. Her journey began at Never Grow Up as a Client Manager; involving ideation as well as executing campaigns for leading brands in the BFSI space. Backed by a mass media degree and a PGDM in Media and Advertising from Welingkars (Mumbai), she has worked on clients across Consulting and Real Estate. Prior to Never Grow Up and SPRD, she interned at Perfect Relations and in content development. A true Bollywood and media fanatic, she can be found quoting popular dialogues from movies, verbatim.
COMMUNICATIONS STRATEGIST |
A Bachelor of Science in Human Development, Samruddhi comes with a background in psychological studies. Taking insights from Howard Gardner theories, she believes in following her passions and besides PR, is totally into photography and journaling. Prior to working at SPRD, she has interned at multiple NGOs and is known to be quite the task master!
SR. ORM ASSOCIATE | SHERLOK HOLMES
A Bachelors in Mass Media and Advertising, Akash comes with 6 years of work experience in Social Media Marketing, Insights and Analytics, and Online Reputation Management. He was previously employed with Germin8 and EBrandz. Apart from binging on webisodes, reading comics, and playing carrom, he is a silent observer; much like his alias ‘Sherlock’.
PUBLIC RELATIONS ASSOCIATE | PUMBA
With a Bachelor's degree in Accountancy and Finance, and a PGDM degree in Marketing, Snigdha has always wanted to weave stories that strike a chord and not actually crunch numbers. A self-proclaimed "Meme-Lord", she loves to have a good laugh at every curve ball that life throws at her. Apart from being a passionate home chef/baker, she has always been an emotional foodie to the core, much like her alias Pumba. Currently working as a PR Associate, she is a low-key nerd, and a procrastinating perfectionist.
BUSINESS ASSOCIATE | EEYORE
With a Bachelor’s degree in Forensic Science, Psychology and History, Grishma comes from a dynamic and strong research background. Adept at content ideation and people skills, Grishma focuses on bringing fresh ideas to the table through unique perspectives. Prior to SPRD, Grishma worked as an option trader in the stock market. She is an avid traveler and can be found jamming to K-pop songs while working on scouting the best leads and spreading the good word about PR.