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CRISIS MANAGEMENT
& ORM
R E P U T A T I O N

Narratives that negatively impact your reputation cannot be contained by a regular communications plan. They escalate quickly, move across platforms and shape public perception before you have a chance to respond. Our Crisis Management & ORM services provide rapid, focused intervention when your reputation is at risk, from monitoring the conversation to managing responses and tracking how sentiment evolves.

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Crises do not wait for a response.

HERE'S HOW WE CREATE IMPACT

  • Monitor the situation in real time to identify emerging narratives, influential voices and the conversations driving the crisis

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  • Assess the scale and sentiment of the issue through conversation volume, sentiment analysis, share of voice and key conversation drivers

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  • Develop and manage responses that are timely, considered and aligned with your brand's values and business priorities

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  • Track the crisis across channels to identify escalation points, changing narratives, response effectiveness and emerging risks

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  • Provide continuous insights throughout the crisis through conversation mapping, competitor tracking and analysis of the voices shaping the narrative

R E P U T

We understand the importance of audience and consumer mapping. Listening to each and every voice which mentions your brand online, and keeping track helps in understanding how your brand perception continues to evolve.

SOCIAL LISTENING

In the digital age, response and relevance is what matter the most. From queries to complaints, we ensure that responses are framed the right way, are in line with brand ethos & philosophy, linked back to business and are posted at just the right time.

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24 X 7 X 365

RESPONSE MANAGEMENT

Speak to data and it will eventually confess everything you want to know. Culling insights, spotting trends, competition & sentiment analysis or process effectiveness, every step adds to your brand journey.

INSIGHTS

ORM REPORTS

  • Brand    Monitoring 

  • Volume Trend & Analysis    

  • Conversation Drivers 

  • Sentiment Analysis & SIM Score 

  • Sales    Lead    Analysis

  • Share    Of    Voice/Volume

  • Sentiment    Analysis

  • Social    Media    Post    Count

  • Sample    Conversations

  • Campaign    Effectiveness    Tracking

  • Most    Engaged    Users

  • CRM Dashboard

  • Escalation    &    TAT    Analysis

  • Channel    Wise    Report

  • Most    Engaged    Negatives

  • Leadership Team Bio Analysis 

  • Conversation maps

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